We were hired to collaborate with in-house marketing and engineering to bring to Super-Soakers, a new sense of style and a broader price range. Owner Myung Song’s new philosophy after the initial launch, was that if the product looked “cool”, kids would crave, bigger and better blasters every summer! He was right! Over the course …
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William Sonoma
The “One-Step” food maker was introduced in the most dynamic retail space for kitchen appliances, Williams Sonoma. They knew it was a winner when they saw it! Our client, identified the patented concept as the keystone to start a new company, Baby Brezza. The intellectual property behind the One-Step Food Maker revolutionized the category and …
