Our client, GAME group, a start-up company at that time, gave us a challenge: How to establish themselves in the pool industry when most items were commodities purchased from established vendors.
Our Solution: The Underwater Light Show, an inexpensive, patented, flickering marvel that floats in your pool transforming it into a starry night spectacle. It’s a disco light for the pool : )
Fast forward a year and www.game-group.com had established itself as a player by selling our patented invention. No-one else could offer and every retailer wanted it. To date, millions of UNDERWATER LIGHT SHOWS have sold rocketing our customer to prominence in the industry and gaining them access, not only to the specialty stores we targeted but also to Walmart, Target, Home Depot, Costco and every other major distributor.