Our client, a start up company at the time, gave us a challenge: Help us distinguish ourselves in the pool industry beyond the commodities business. Our Solution: The Underwater Light Show, an inexpensive, patented, flickering marvel that floats in your pool transforming it into a starry night spectacle. Its a disco light for the pool : )
Fast forward a year and GAME had established itself. To date, millions of UNDERWATER LIGHT SHOWS have sold at specialty stores. Walmart, Target, Home Depot, Costco and every other major distributor.